Damian Holbroo, Seattle Post-Intelligencer
Published 02:55 p.m., Thursday, March 22, 2012
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Thanks to a group of determined devotees, Fringe 's spring return tomorrow night (9/8c, Fox) brings with it a new kind of social-media shout-out. Working under the name Fringenuity, these fans have been campaigning to get their show-inspired hashtags to trend domestically and internationally every Friday night on Twitter since the Bishop boys and company kicked off the second half of their season back in January.
So as a nod of appreciation for all their viral efforts, Fringe's producers and Fox will be placing this week's Fringenuity-selected hashtag (#WhereYouBelong) at the bottom of the screen during the episode in place of the usual #Fringe. The idea is for fans to use only this week's hashtag in all of their show-related tweets starting an hour before the East Coast airing (no earlier).
As for what #WhereYouBelong means, you'll just have to watch the episode to understand. But we can tell you it will make total sense. For more on Fringenuity and their online "adventures in geekery," visit morethanoneofeverything.net .
Will you be tweeting during Fringe tomorrow?
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